Brand Messaging for Experienced Experts
Stop dickin' around with your messaging.
When you're too close to see why your words aren't landing...
I show you what's not working, then give you a custom Rx to fix it.
Within 4 days. No brand overhaul required.
Not sure if this what you need? That's 'zactly what the Fit Check is for.
Schedule your Fit Check call here.
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"Actually, Jen, I just want your emails."
You got it. Share your details ⤵️
You're here because you're:
💭 Ready for a new caliber of client. Your expertise has grown and your focus is clear, but your messaging didn't get the memo.
💭 A nuanced expert who struggles to translate your brilliance in a way that makes your audience just…get it.
💭 Kinda shocked at how hard it is to get noticed, esp given allll your credentials, experience, and client results. You've got the receipts, so what the hell?
💭 On a marketing dreadmill to nowhere. You're putting gold out there…but getting crickets & tumbleweeds back.
💭 In a full-on situationship with Claude. He's become the crappy boyfriend not pulling his weight no matter how much direction you give him
Buckle up, Buttercup.
Because fixing your messaging is way easier than the marketing world wants you to believe.
Here's what I see when I look at your brand messaging:
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What's not working and why it matters to your bottom line.
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What your audience experiences when they land on your brand.
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How to fix it across your business with a custom-built roadmap*
*Most clients can implement this on their own. If you'd rather hand it off, I can fix it for you.
I’m Jen Liddy, Brand Messaging Strategist.
My superpower is simple: I spot what's not working in your messaging and show you exactly why.
My clients are too close to their genius to see why they keep circling & circling, trying to nail that just-right message.
They've also spent years bubble-wrapping their brilliance, burying it below the surface.
My job is to kindly tell you the truth about what's going on, then explain how to fix it.
I spent 15 years as an English teacher & college professor, so I'm trained to see what's not working in someone's communication… except without the red pen –
So you can see your messaging clearly, sound unmistakably like yourself, and say the thing that makes the right people stop & stay.
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We're a good fit if you're an experienced expert who's done playing the marketing game. Done tweaking & wondering & second-guessing.
Because that's exactly where I was. And when I finally started saying what I actually see, my messaging repelled the wrong people & called in the right ones.
Good news for you: most people don't need to torch their messaging & start over.
When something's off, there are two ways we can fix it.
Which one is right for you?
The Zhuzh Session
Live 60-Min Copy Coaching
We work through one piece of your marketing that isn't working
Been staring at something and can't figure out how to make it do its job?
Submit that sales page, bio, pitch, homepage, email series, whatever you've been messin' around with for too long.
I read it in advance so I know what's working, what's off, and why.
On our call, I walk you through it in real time and I show you how to use the words your audience needs to hear to say Yes.
Leave with a treated piece and the clarity to know why it works now when it didn't before.
Give me one piece and an hour, and we'll take this thing from dirty to purdy.
$350
The Message Fix Rx
Complete Diagnostic Report in 4 Days
I analyze what's off across your entire messaging picture so you can fix it.
Your messaging is the foundation of your business.
Over time, changes & inconsistencies create cracks in those foundations, but we can't see 'em anymore.
In this full brand messaging diagnostic, I analyze what's happening across your brand, interview you to pull out the gold, then design a custom roadmap.
Within four days, I deliver a written report with specific guidance + before/after examples so you see exactly what to change. No more guessing.
Want my help beyond the Rx? 100% of your investment applies to your future custom project if booked within 45 days.
Set up a Fit Check Call to talk it through.
$997
"Even though I'm very confident in what I do and how I help people, I wasn't sure that was coming across on my website. Working with Jen was a breath of fresh air. She could read my mind and speak for me.
She pinpointed exactly where I was missing the mark and gave me the direction to fix it, all while making me feel completely safe and never judged.
When I read my Report, I finally had the words to tell people what I do. And I went straight to my homepage and rewrote the whole thing.
If you haven't asked for help yet, what are you waiting for?"
— Nata Salvatori, Leadership Coach & Fractional COO for Established Founders
How can your brand messaging impact your life & business?
Let these happy clients tell you how it helped them...
Jen's able to take my unfiltered thought downloads & turn them into clear, actionable steps. Before working with her, I struggled to incorporate myself into my messaging & positioning.
Now I'm confident in my messaging and able to sound like myself.
I really admire how Jen's mind works. If I had unlimited money, I would hire her for life!
Dr. Celia Varghese, Psychiatrist + Mindset Coach for Entrepreneurs
I can't tell you how much time I've spent going in circles on how to talk about what I do in a way that's different from what everybody else says!
In one session, Jen heard between the lines of what I wanted to say & helped me narrow in on what actually sets me apart. I was speechless.
What a gift to help experts express who they are & what they do in a way that's compelling!
Bomi Anise, Lawyer + Strategic Advisor & Coach
It’s hard to see things clearly when you’re in the weeds. No matter how much I reworked my messaging, I was never sure about it.
Jen came to our call very prepared, asked great clarifying questions, & we made wonderful progress. I love knowing my homepage is solid now.
Pam Milacek, Wellness Warrior Institute