Scene: inside the 9000 square foot fitness studio I own, c. 2014

Brrriiiiiiing. Brrriiiiiiiing. (remember when phones sounded like phones?) 

Hello?

Lady: Hi! I’d like to learn more about your classes.

Jen: (Excited!) Drone on about the class offerings at our studio. Blather on about class times ...

Meet Patty Lennon - intuitive coach -and host of the Space for Magic Podcast!

In our conversation, Patty dives into

what to do REALISTICALLY about sales feeling hard

3 steps to sales calls that actually feel good - for you and your potential client

one shift to take you from over-efforting & int...

Just can’t write. I hate writing.

Email’s not my thing.

Socials are a total time suck.

Soooooo - I can’t do content. [{SHRUG}]

>>>waits for next referral to roll in. 

>>>>>>CUE TUMBLEWEED.

I could teach you every content creation strategy in the book, but if that’s what’s going on in your mind...

So one of the things I really want you to understand about content creation is that there's not a one size fits all solution to your specific content problem.

And I know that there's a lot of things vying for your time.

Should I start a podcast?

Should I get on TikTok?

People are growing explosi...

Today I really want to talk about what to do if things aren't going perfectly for you.

If things aren't lining up the way you thought they would if we're already in the middle of 2021 and you're like,

"I don't really have my act together."

Especially if 2021 is your big year to make things happe...

I’ve put off writing this article, but I HAVE to tell you this TRUTH about content creation:

You want to REPEL people.

“WHAT!? Jen, you literally spend all your time telling me how to ATTRACT an audience.”

Yes, but stick with me:  we WANT to repel people with our content - 

because it’s the fast...

It’s not their fault, but it can be annoying.

What’s “it”? 

“It” is the fact that your audience isn’t always ready to hear certain things you want to say to them…

Say you’re a sales coach - 

You know the reason clients have trouble selling offers is 💯% due to scarcity stories or worthiness issue...

I wonder if you've ever had this moment where you've gotten an email or done a training or you've gotten like a DM from somebody and you just feel like it's just so cringy.

It's just so guh. 

It reinforces that belief that you hate marketing, that you can't do marketing, that you're just going to ...

She’d sent me a personalized link to the website & I spent hours poring over it.

It was gorgeous. Sexy visuals. A layout the eye moved easily over.

It was a $2750 sales page to sell a $297 program. 🙈

Was I a total rube?

The Big Dream for new entrepreneurs is making enough money to just hire some...

Today I want to talk about a mistake I was making across my business that turned out to be a content mistake.

But it was also kind of a mistake I was making everywhere in my business and it's so easy for you to fix.

One of the things I was doing at the beginning of my coaching business was I was s...

“Have you poked around inside the membership site?”

In these onboarding calls with every new Content Creator’s Studio member, I’m connecting personally to ensure she doesn’t get lost.

(Memberships are notorious for overwhelm & confusion! They can be a labyrinth of trainings, information, recording...

This Committee of noisy critics lives inside our heads, bringing us thoughts like, 

“You’re so inconsistent. What IS wrong with you?”

“Automations & systems? HA! You don’t have time for that. Just keep patching everything together.”

“How is she so much further along? You started at the same time....